超2000億!今年天貓618將為商家提供歷屆最大規模極速回款額度
發貨即回款、運費險優惠、信用貸利率優惠…今年天貓618再為商家推出一大波重磅福利!
據悉,今年天貓618將向符合條件的淘寶天貓商家提供免費極速回款服務,額度高達2000億。這也是歷屆618最大規模極速回款額度。商家有望0資金壓力備戰618,經營壓力將大幅緩解!
除此之外,天貓618還推出運費險優惠、信用貸利率優惠等多項權益,持續幫助商家降低資金壓力與運營成本,助力商家獲得更多生意機會。

舉措1:2000億極速回款額度,商家0資金壓力備戰618
5月20日至6月22日,報名參加618活動的淘寶天貓平台商家,成功開通【極速回款】服務後將享受免費回款權益,符合條件的訂單發貨即可免費回款。商家可在千牛後台“金融-資金服務-極速回款”直接免費開通“極速回款”服務並獲得活動期間的相關權益。
值得一提的是,今年極速回款總額度將高達2000億,為歷屆618最高!這將有效緩解商家在大促期間資金壓力,幫助商家積極備貨、迎戰大促。
舉措2:商家最低可享運費險0.01元/單,運費險優惠力度歷屆最高
淘寶天貓將聯合螞蟻保及多家保險公司,對新商、中小商家、優質行業商家、直播商家等多種類型商家,提供多項退貨運費險保費優惠,同時針對部分新品、低價商品,及聚划算、百億補貼等場域商品,淘寶天貓也將加碼退貨運費險保費優惠扶持,優惠力度達歷屆最高,部分商家可享最低折扣至0.01元/單。
值得一提的是,此前淘寶已經更新了運費險規則,在貨在途消費者退款場景下,運費險可直接賠付快遞攔截費。這也意味着,今年天貓618期間,針對運費險訂單,商家將無需再承擔快遞攔截費。
舉措3:信用貸、訂單貸等多款產品利率優惠
針對天貓618期間商家的資金週轉需求,淘寶天貓對符合條件的淘寶天貓商家提供利率優惠券、額度提升、15天免息期等多種權益。
具體而言,在618備貨期(5月8日至5月19日),符合條件的淘寶和天貓商家,在申請網商銀行信用貸時,可領取最低8折的利率折扣券;符合條件的商家的網商貸額度也將提升,共計超200億專項提額資金支持。
618正式開啟後(5月20日至6月6日),符合條件的淘寶和天貓商家,在千牛端內申請信用貸時,可領取最低8.5折的利率折扣券或者有機會領取最長15天免息權益。
除此之外,天貓618期間,淘寶天貓還將為商家推出訂單貸利率優惠、運費月結、贈送延保類服務、家裝商品保險費率優惠等多項舉措;同時,大促期間(5月20日至6月20日),花唄分期也針對淘寶全量商家,提供持續一個月的貼息8折優惠,鼓勵更多商家為消費者提供分期免息服務。
今年天貓618,一系列面向商家的變化已經發生。除了取消預售直接現貨開賣,淘寶天貓面向商家簡化了商家報名環節,商家可直接商品報名。618前夕,淘寶還上線了多項惠商政策,涵蓋智慧經營工具、客服、金融、收寄件等,全方位幫助商家大幅降低經營成本、抓住經營紅利。
隨着上述惠商措施的落地,今年天貓618期間商家經營效率有望持續提升。商家獲得實實在在的生意幫助,也有利於商家與平台更好地共同服務廣大消費者。
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