閲文集團升6%創半年新高,《慶餘年2》定檔下週四,預約人數突破1500萬
閲文集團(0772.HK)盤初拉昇一度升6%至31.8港元,股價創2023年11月以來新高。消息面上,《慶餘年第二季》定檔5月16日播出,目前在騰訊視頻的預約人數已經突破1500萬,也是全網首部預約突破千萬的劇集。西南證券研報表示,2024年為閲文集團IP大年。除《慶餘年第二季》外,《大奉打更人》《玫瑰的故事》也將在年內陸續定檔。資料顯示,年初由閲文集團旗下新麗電影、閲文影視共同出品的《熱辣滾燙》以34.6億票房摘得春節檔冠軍,3月份上線的《與鳳行》在騰訊視頻熱度最高值達31784,創2024年騰訊視頻劇集熱度值最高紀錄。
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