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阿里(09988.HK)國際站香港商家增長強 6月交易額升92%
阿思達克 08-17 16:18
阿里巴巴(09988.HK)國際站亞太區總經理郭奕麟出席記者會時指,阿里巴巴國際站已覆蓋逾190個國家,全球活躍採購商達2,000萬戶,而每日平均詢價單達30萬張。留意到現時有線上買家年輕化及無線化的情況,有49%的買家年齡低於35歲,而無線流量佔比亦達到84%。

他續指,截至首財季平台新增香港付費用戶按年增長170%,是增長最快的市場之一,相信香港有很多商家對數字化轉型需求很大,而香港的新會員商家較多是「Ready-to-ship」類型,即是讓現貨能夠快速發貨的商家有一個更快速的場景,基於本身的服務能力等來選擇合適的市場。

他補充,6月份平台香港商家訂單數按年增長111%,交易額同比增長92%,而消費電子、家居園藝、美容個護、鐘錶珠寶行業錄得最多交易額 ,其中美容及個人護理行業訂單數按年增長232%,另外三個行業訂單數按年增長亦在100%以上。

針對美國將要求「香港製造」標籤改為「中國製造」,他指出製造地標籤改變暫未見造成影響,認為大家對香港具服務優勢的供應模式仍很有信心,而製造地非核心關鍵,相信買家更在乎商品的性價比及多樣性能否令本地市場更豐富。(el/k) ~

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