You are browsing the Hong Kong website, Regulated by Hong Kong SFC (CE number: BJA907). Investment is risky and you must be cautious when entering the market.
桂发祥(002820.SZ):上半年净利预降110%-112%
格隆汇 07-10 17:20

格隆汇 7 月 10日丨桂发祥(002820.SZ)公布,预计上半年亏损450万元-550万元,净利比上年同期下降110%-112%。

1.新冠肺炎疫情的爆发及各地区实施的防疫措施、消费场所限制等,对实体经营、旅游特产产品消费带来了极大的冲击;公司主要销售渠道直营店自疫情爆发后客流量大幅下降,经销渠道大部分实体经营网点阶段性停业,营业收入大幅下降;二季度全国整体疫情形势虽有所好转,但京津冀区域公共卫生事件应急响应级别降级时间较晚,周边区域的疫情反复再次影响京津冀区域人员流动,从而导致半年度营业收入同比下滑。

2.疫情期间,公司积极承担社会责任,保障民生、坚持门店正常经营,同时保障员工就业及复工复产安全,增加疫情相关支出;为稳定销售渠道、保证在售产品品质,给予经销商相应的销售政策;为提高产品动销率拉动渠道客流,公司在线上线下渠道多措并举,投入了一定成本费用。

3.公司于二季度公开挂牌出售昆汀科技股权并签订《产权交易合同》,截至本报告期末尚未完成交割,符合持有待售资产的条件,相较去年同期减少因持有昆汀科技股权享有的投资收益,同时尚未取得出售昆汀科技产生的投资收益。

4.相较2019年上半年收到政府补助减少。

公司始终密切关注疫情的进展和市场影响变化情况,下一步将继续积极调整策略:一方面挖掘直营渠道潜力,调整门店产品结构,增强消费者粘性,提升门店的客流量和消费频次,全力降低疫情的负面影响;另一方面全力拓展线上渠道,开发新品、策划营销活动、打造线上服务亮点,提升线上业务销售占比;第三,提升糕点业务的业绩贡献力,增加销售布点,使其快速成为新支柱。

Follow us
Find us on Facebook, Twitter , Instagram, and YouTube or frequent updates on all things investing.Have a financial topic you would like to discuss? Head over to the uSMART Community to share your thoughts and insights about the market! Click the picture below to download and explore uSMART app!
Disclaimers
uSmart Securities Limited (“uSmart”) is based on its internal research and public third party information in preparation of this article. Although uSmart uses its best endeavours to ensure the content of this article is accurate, uSmart does not guarantee the accuracy, timeliness or completeness of the information of this article and is not responsible for any views/opinions/comments in this article. Opinions, forecasts and estimations reflect uSmart’s assessment as of the date of this article and are subject to change. uSmart has no obligation to notify you or anyone of any such changes. You must make independent analysis and judgment on any matters involved in this article. uSmart and any directors, officers, employees or agents of uSmart will not be liable for any loss or damage suffered by any person in reliance on any representation or omission in the content of this article. The content of the article is for reference only and does not constitute any offer, solicitation, recommendation, opinion or guarantee of any securities, virtual assets, financial products or instruments. Regulatory authorities may restrict the trading of virtual asset-related ETFs to only investors who meet specified requirements. Any calculations or images in the article are for illustrative purposes only.
Investment involves risks and the value and income from securities may rise or fall. Past performance is not indicative of future performance. Please carefully consider your personal risk tolerance, and consult independent professional advice if necessary.
uSMART
Wealth Growth Made Easy
Open Account