閱文集團(00772.HK)與黃山旅遊簽署合作協議

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閱文集團(00772.HK)與黃山旅遊簽署合作協議

阿思達克 03-22 14:43

據內媒報道，閱文集團(00772.HK)與黃山旅遊簽署戰略合作框架協議。雙方將以網絡創作的形式共同培育黃山文旅IP，通過衍生品共創、影視劇開發、遊戲場景升級等渠道，對相關IP進行商業轉化。並以成立黃山閱文書院、舉辦IP嘉年華、舉行文化會展活動等，推進文化和旅遊深度融合，打造「IP+文旅」新質生產力，並推動文旅以高質量方向發展。(js/cy) ~

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閱文集團(00772.HK)與黃山旅遊簽署合作協議

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