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分析料截至明年3月底Switch中國銷量最多可達400萬台
阿思達克 12-12 14:54

任天堂Switch僅進入中國市場數天,已有分析看好公司在內地的銷售表現,倫敦的科技股分析員Pelham Smithers向客戶透露,估計截至明年3月底的財年公司可在中國售出最多400萬台Switch及1,200萬隻遊戲,料將為公司帶來最多230億日圓經營溢利。

公司在當地與騰訊(00700.HK)合作,並在12月10日開賣Switch主機,但由於內地遊戲需經審批,故推出時Switch僅得一款獲批遊戲可玩。Pelham Smithers估計2019財年Switch銷售將介乎200-400萬台,而之後一年銷量則將介乎300-600萬台,在遊戲銷售方面2019財年銷量料介乎600-1,200萬隻,明年則料可達1,500-3,000萬隻。他估計本財年中國為任天堂經營溢利帶來116-231億日圓的貢獻,而明年貢獻則料介乎278-556億日圓。

他又估計,購買主機的玩家平均會購買三隻遊戲,並假設騰訊在軟件銷售上的分成比例為三成,而所有主機銷售收入則歸任天堂,而營銷開支則由雙方攤分。

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